As professional membership organizations grow and evolve, their needs change. Meanwhile, technology advances for organizations aren’t standing still either. They’re evolving, too. So are members’ expectations about their digital experiences with their professional membership organizations.
The fast pace of technology innovation poses a significant risk to professional membership organizations. If you don’t keep up, your member experiences will suffer, and the success of your organization could be in jeopardy.
With this situation in mind, Momentive Software conducted a study about the evolution of technology in professional membership organizations. In this report, you’ll find answers to four key questions:
Discover how more than 1,000 association members and 400 association professionals feel about the evolution of association technology and how prepared organizations are to meet member expectations. Download the Digital Evolution Study today!